Privacy Policy

Last updated: October 18, 2026

At Hattie Rowe, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, browse our products, make a purchase, or contact us.

By using our website, you acknowledge that your personal information may be processed as described in this Privacy Policy, subject to any consent or other legal basis required by applicable law.

1. Collection of Personal Information

When you visit our website, we may automatically collect certain information about your device and browsing activity. This may include your IP address, browser type, time zone, device information, cookies, pages viewed, products viewed, referring websites, search terms, and interactions with our website.

We refer to this automatically collected information as Device Information.

We collect Device Information using technologies such as:

  • Cookies: Small data files stored on your device that help our website function, remember preferences, and understand website usage. For more information about cookies, visit https://www.allaboutcookies.org.

  • Log files: Files that record website activity, including IP addresses, browser types, internet service providers, referring and exit pages, and timestamps.

  • Pixels, tags, and web beacons: Technologies that may help us understand how visitors interact with our website and measure the performance of marketing campaigns.

We may also collect personal information when you place or attempt to place an order, including your name, billing address, shipping address, email address, telephone number, and information required to process your payment.

We refer to this information as Order Information.

2. How We Collect Personal Information

We may collect personal information when you:

  • Browse or interact with our website.

  • Place an order or attempt to complete a purchase.

  • Create a customer account, if this feature is available.

  • Subscribe to our marketing communications.

  • Contact our customer service team.

  • Participate in surveys, promotions, or other activities we offer.

  • Otherwise provide information to us directly.

You are responsible for ensuring that the information you provide is accurate and up to date.

3. How We Use Your Personal Information

We use Order Information for purposes including:

  • Processing payments and fulfilling orders.

  • Arranging shipping and delivering purchased products.

  • Sending order confirmations, shipping updates, and other transactional messages.

  • Responding to questions and providing customer support.

  • Managing returns, exchanges, refunds, and complaints.

  • Detecting and preventing fraud, unauthorised transactions, and other security risks.

  • Maintaining business records and complying with applicable legal obligations.

  • Communicating important changes to our products, services, or policies.

We may use Device Information to identify potential security risks, prevent fraudulent activity, improve website functionality, understand customer browsing behaviour, analyse website performance, and evaluate marketing effectiveness.

Where permitted by applicable law, we may also use your information to send promotional communications about our products and offers. You can opt out of marketing emails at any time by using the unsubscribe link included in the message or contacting us.

4. Legal Basis for Processing

Where applicable data protection laws require a legal basis for processing personal information, we may rely on one or more of the following:

  • Contractual necessity: To process your orders and provide the products or services you request.

  • Legal obligations: To comply with applicable laws, regulations, tax requirements, and lawful requests.

  • Legitimate interests: To operate our business, improve our website, protect against fraud, and provide customer support, where these interests do not override your rights.

  • Consent: Where you have given permission for activities such as certain cookies or marketing communications, where consent is required.

Where processing relies on consent, you may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.

5. Cookies and Similar Technologies

Our website may use cookies and similar technologies to support essential website functions, remember preferences, analyse usage, and, where applicable, support advertising activities.

Some cookies are necessary for the website to operate properly. Other cookies may require your consent, depending on the applicable law.

You can manage cookies through your browser settings and, where available, our website's cookie preference tool. Disabling certain cookies may affect the functionality of our website.

For additional information about cookies, visit https://www.allaboutcookies.org.

6. Sharing Your Personal Information

We may share personal information with trusted third parties when reasonably necessary to operate our business and provide our services.

These parties may include:

  • E-commerce and website providers: To host, maintain, and operate our online store.

  • Payment processors: To process transactions securely and help prevent payment fraud.

  • Shipping and fulfilment providers: To deliver your orders and provide tracking information.

  • Analytics providers: To help us understand website traffic and improve our services.

  • Marketing and advertising providers: Where applicable, to measure campaigns or deliver relevant advertisements in accordance with your preferences and applicable law.

  • Customer service providers: To help us respond to enquiries and manage customer communications.

  • Professional advisers and authorities: Where disclosure is necessary to comply with the law, protect our legal rights, or respond to lawful requests.

We do not authorise service providers to use personal information for purposes unrelated to the services they provide to us, subject to their applicable legal obligations.

We may also disclose information in connection with a business transfer, merger, restructuring, or sale of assets, where permitted by law.

We do not sell personal information for money. Where applicable law defines certain advertising-related disclosures as a sale or sharing of personal information, we will respect the rights and choices that apply to you.

7. Third-Party Services and Links

Our website may use third-party services or contain links to websites operated by other organisations.

When you interact with a third-party website or service, your information may be collected and processed under that provider's own privacy policy and terms.

Hattie Rowe does not control the privacy practices of independent third parties. We encourage you to review their privacy policies before providing personal information.

8. Payment Information

Payments made through our website may be processed by third-party payment providers. Your payment information is handled according to the relevant provider's security procedures and privacy policy.

We receive information necessary to confirm and manage your transaction. We do not intend to retain complete payment card details on our own systems unless this is specifically required for an authorised payment arrangement and permitted by applicable law.

Payment processing and security measures may vary depending on the payment method you choose.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, providing customer support, maintaining business and financial records, resolving disputes, preventing fraud, and meeting legal obligations.

The retention period depends on the type of information, the reason it was collected, and applicable legal requirements.

When personal information is no longer required, we will take reasonable steps to delete it, anonymise it, or securely dispose of it, where appropriate and legally permitted.

10. Data Security

We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure.

However, no method of transmitting information over the internet or storing electronic information can be guaranteed to be completely secure. Therefore, we cannot guarantee absolute security.

You should take appropriate precautions when using the internet and avoid sharing sensitive payment or account information through unsecured communication channels.

11. International Data Transfers

Your personal information may be processed or stored in countries other than the country in which you reside, depending on the location of our service providers and business operations.

Where applicable law requires safeguards for international transfers of personal information, we will take appropriate steps to ensure that such transfers comply with the relevant legal requirements.

These safeguards may include recognised contractual protections or other lawful transfer mechanisms.

12. Your Privacy Rights

Depending on where you live and which privacy laws apply, you may have rights concerning your personal information.

These rights may include:

  • Access: Request access to the personal information we hold about you.

  • Correction: Request that inaccurate or incomplete information be corrected.

  • Deletion: Request the deletion of your personal information, subject to applicable exceptions.

  • Restriction: Request that we restrict certain processing activities where the law provides this right.

  • Objection: Object to certain processing activities, including certain processing based on legitimate interests or direct marketing.

  • Data portability: Request a copy of certain personal information in a commonly used, machine-readable format.

  • Withdrawal of consent: Withdraw consent where processing is based on consent.

  • Marketing preferences: Opt out of promotional emails at any time.

  • Complaint: Lodge a complaint with the relevant data protection authority where applicable.

To exercise a privacy right, contact us at info@hattierowe.com.

We may need to verify your identity before responding to certain requests. We will respond within the timeframe required by applicable law. Some requests may be subject to legal limitations or exceptions.

13. Additional Information for European and UK Visitors

If you are located in the European Economic Area, the United Kingdom, or another jurisdiction with similar data protection laws, you may have additional rights under applicable legislation, including the General Data Protection Regulation (GDPR) or UK GDPR, where relevant.

These rights may include requesting access to your personal data, correcting or deleting it, restricting or objecting to certain processing, and requesting data portability.

You may also have the right to lodge a complaint with your local data protection supervisory authority.

Where required, we will obtain consent before using non-essential cookies or similar technologies. You may withdraw or change your consent through the available cookie preference settings.

14. Additional Information for California Residents

If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act, may provide you with specific rights, subject to applicable requirements and exceptions.

These rights may include the right to know what categories of personal information are collected, request access to or deletion of certain personal information, request correction of inaccurate information, and opt out of certain sales or sharing of personal information.

You may also have the right not to receive discriminatory treatment for exercising applicable privacy rights.

To submit a request, contact us at info@hattierowe.com. We may need to verify your identity and will respond in accordance with applicable law.

The availability of these rights depends on the law and circumstances applicable to your request.

15. Children's Privacy

Our website is not intended for children who are below the age at which they can independently provide consent to data processing under applicable law.

We do not knowingly collect personal information from children in violation of applicable legal requirements.

If you believe that a child has provided personal information to us unlawfully, please contact us at info@hattierowe.com so that we can review the matter and take appropriate action where necessary.

16. Marketing Communications

Where permitted by law, we may send you emails about our products, offers, or updates if you have subscribed or otherwise provided the required permission.

You can unsubscribe from promotional emails at any time by clicking the unsubscribe link in the email or contacting us at info@hattierowe.com.

Even if you opt out of marketing communications, we may still send necessary non-promotional messages relating to your orders, transactions, account, or important service updates.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, technology, or applicable legal requirements.

When we make changes, we will update the “Last updated” date at the top of this page. Where required by law, we will provide additional notice or obtain consent for material changes.

We encourage you to review this page periodically to stay informed about how we handle your personal information.

18. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or would like further information about how we handle personal information, please contact us.

Store name: Hattie Rowe
Email: info@hattierowe.com

Please include sufficient information in your message for us to understand and respond to your enquiry. Avoid sending full payment card details or other unnecessary sensitive information by email.